Fitness marketing
Marketing Tip: Short Tweets Get Retweets
Are you on Twitter? We hope so! Want retweets? Yes you do because the more your content is shared the more impact and following you will have. We’ve said before that you need to keep your tweets to 120 characters or less to make it easy for people to simply RT and go. New data…
Read MoreMarketing Tip: Instagram Video vs. Vine
The social media world is abuzz with the latest salvo in the who’s-trendiest wars: Instagram, a recent Facebook acquisition and super-fun photo sharing space (we think) has come out swinging against Vine, which is owned by Twitter and brought microvideo to microblogging. Vine has quickly made an impression with its easy-to-create 6-second videos. So much…
Read More14 Ways to Get More Out of Twitter
Are you on Twitter yet? If you’re promoting yourself or your business it should be one of your first or second social media stops after Facebook (the one must-have outpost in social media). Twitter offers a couple of great advantages over some of the other social media spaces, principal among them: 1. Forced Brevity –…
Read MoreFitness Marketing: Flickr’s Revamped iPhone App: New Home for Your Best Erging Pics?
The New York Times says the new version of Flickr’s iPhone photo app may well be a force to be reckoned with, and stiff competition for Instagram. Flickr has long been THE place to post photos for Web optimization, but in recent months has lost some ground to hipsterish (for now) Instagram. Where the Times says Flickr…
Read MoreMarketing Tools: Sniff Out the Twitter Fakers
Sure, it’s great to have lots of Twitter followers, particularly as the service’s influence grows. But are your followers real people, or spam accounts that are meaningless and useless fluff that won’t share your content? StatusPeople, a British social media management company, has a cool Twitter follower tool that will help you separate the wheat from…
Read MoreInfographic: Down and Dirty Guide to Social Media
Admit it. You could be spending more time promoting yourself and your business with social media. We all could. But there’s a lot of water there to be rowed with only so many hours in the day. As we often tell people in our Programming Intensive course, some involvement in social media — well executed…
Read MoreYour Blueprint for Fitness Social Media Success … and Sanity
We hear comments like this in our trainings all the time (or see it in the eyes of those who don’t dare say it out loud): “You want me to work really hard at being a good rower myself, a good rowing instructor / personal trainer / CrossFit coach / pied piper/Energizer bunny for rowing…
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